State Industrial Products developed a cleaning dilution system named One Solution. The system included equipment which would dilute concentrated cleaning products for use in buckets, squirt bottles and other cleaning equipment. They needed a logo and brand identity for One Solution.
I designed a logo with a diamond shape to highlight the four key marketing features: Training, Service, Equipment and Products. The gradient in the box represents liquid. When the logo is used in a brochure, the four marketing features are listed near each corner of the logo.
State Industrial Products was very pleased with the logo. The logo was used on all marketing materials and packaging for the One Solution system.